The number next to 'Quality Score' on the Keyword Analysis page is your keyword's Quality Score detail. The number is a finer breakdown of our standard quality scale of 'Poor,' 'Ok,' and 'Great.' On this scale, 1 is the lowest rating, while 10 is the highest. 1-4 corresponds with Poor, 5-7 with OK, and 8-10 with Great.
The number is displayed as X out of 10, since 10 is the maximum. For instance, a Quality Score detail of 7 would be shown as '7/10.'
Please note that the Quality Score detail is not the same as the numeric quality multiplier we use when calculating Ad Rank or cost-per-click (CPC). The Quality Score detail scale does not change the way that Quality Score is calculated or considered.
