Display ads currently appear on a large number of content sites and products in the Google Network, not on Google search results. They'll appear anywhere an image ad currently appears, and some display ads may be eligible to appear within videos on video content publisher sites. For any of your display ads to be eligible to appear on a content publisher's site, your campaign must have the Content Network enabled. Content providers must also opt in to corresponding ad formats and sizes before ads in those formats can appear on their site.
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