This entry describes how to create a
new AdWords account. If you're having trouble signing in to an existing AdWords account, please see the
Sign-in issues topic.
To run your AdWords ads, you'll need to complete all of the following steps. To create an account and explore AdWords features without activating the account, just complete the first two steps; your ads won't run or accrue charges until after you provide your billing information in the final step.
Create your account
- Visit the AdWords homepage at https://adwords.google.com.
- Click Start now.
- Select Standard Edition, and click Continue.
- Use the radio buttons to indicate the user name and password you'd like to use with AdWords.
- Provide an existing Google account sign in, or sign up for a new Google account. Be sure that any existing Google account you enter has not previously been linked with AdWords before proceeding. Login help
- Click Create account (or Continue if you already have a Google Account):
- Existing Google Accounts: If you used an existing Google Account to create your AdWords account, you can now sign in to your AdWords account.
- New Google Account: If you used new login information, you'll receive an email asking you to click on a link to verify your email address. Click on the link in the message and then sign in to your AdWords account with the email address and password you used to create your new account
Create your first ad campaign
Once your AdWords account is created, follow these steps to create your first ad campaign:
- Sign in to your account at https://adwords.google.com.
- Click Create your first campaign.
- Follow the guided steps to create a campaign. If you have questions, you can refer to the campaign creation help topic.
Provide your billing information
You don't have to complete this step at the time you create your account. However, your ads won't run until you have completed this step. If you leave the account setup process before providing this information, you can later sign in to your account to submit your information.
- Enter your billing information, set the time zone for your account, and agree to the AdWords terms and conditions. If you choose to postpay by credit or debit card, your ads can appear on Google almost as soon as you complete the sign up process and enter your billing information:
- Postpay by direct debit: If you choose this option, we may need to receive and process your debit authorization before your ads start running.
- Prepay: If you elect to prepay for your campaign, your ads will run after you've submitted your payment information and we've successfully processed your first payment.
- Click Save and Activate.