To set up Google AdWords conversion tracking on the PC or mobile version of your site, you will need to place a snippet of code on your conversion confirmation pages.
Here's how to obtain this code and begin tracking conversion data:
- Visit https://adwords.google.co.uk/select/ConversionTrackingHome
. (You can also reach this page by clicking 'Conversions' at the top of your account's Reporting tab.) - Click Create your first action.
- Follow the steps provided. We'll guide you through the process of receiving your code, placing it on your site and completing the setup.
. (You can also reach this page by clicking 'Conversions' at the top of your account's Reporting tab.) Read through the complete Conversion Tracking Setup Guide for more details.
When you activate conversion tracking, Google will transparently assign you an advertiser ID and enable conversion tracking for your account. You can opt to display a visible Site Stats text block on the user-facing end pages to indicate that a conversion has been completed.
For advertisers running mobile ads: If your conversion page is written in wml, place the snippet of code that we provide directly within the <card>...</card> tags to successfully set up conversion tracking. In addition, conversion tracking for mobile ads is only available for mobile websites that use HTTP-level security.
