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Advertising Policies
Please review all the advertising policies described in these pages and make sure that your ads, site, keywords, and account comply.
Use the menus on the left to see the policies that apply to you, since some AdWords policies vary based on the location your ad targets and the type of ad you create. Google Advertising CookiesGoogle uses the DoubleClick DART cookie in its Google Content Network advertising services to help you serve and manage ads across the web. Subject to any applicable laws, rules, and regulations, you will have the sole and exclusive right to use all data derived from your use of the DoubleClick DART cookie for any purpose related to your business, provided that Google may use and disclose this data subject to the terms of the Google advertising privacy policies, any applicable laws, rules, and regulations. If your current advertising services contract with Google or DoubleClick already has a specific provision defining data ownership, that provision instead of this policy will govern with regard to the data collected under that contract. If you are an AdWords advertiser that uses AdWords conversion tracking or DoubleClick's conversion tracking products, or that participates in interest based advertising, you must post and abide by a privacy policy that discloses that third parties may be placing and reading cookies on your users' browser, or using web beacons to collect information on your pages. For more information about preparing your privacy policy, please see What should I put in my privacy policy?. |