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AdWords Help



Advertising Policies

Please review all the advertising policies described in these pages and make sure that your ads, site, keywords, and account comply.

Use the menus on the left to see the policies that apply to you, since some AdWords policies vary based on the location your ad targets and the type of ad you create.

Scams/Phishing for Personal Information

Don't use phishing or other scamming tactics.

Advertising is not permitted for sites collecting sensitive personal information or money with fake forms, false claims, or unauthorized use of Google Trademarks. Examples of personal information include email addresses, user names, passwords, and/or payment information. In addition, advertising is not permitted for 'run your car on water' programs or content.

View all related policies

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