Build brand awareness.
Build your brand by reaching the right people across millions of sites, millions of apps, and billions of minutes of watch-time on YouTube.
Reach a broad audience.
Find your ideal customers.
Move beyond demographics to connect with people based on their lifestyle and interests — like dog lovers or family vacationers.
Understand the impact for your brand.
Measure what matters most, including brand awareness and ad recall.
Colgate Optic White drives 1116% increase in brand interest by reinventing its video strategy.
FIAT's 500X crossover ad drives audience engagement on YouTube.
How Maybelline New York's eye-catching YouTube campaign dared consumers to 'Go Nude'.
Schmidt’s Naturals engages millions of new Millennials on YouTube.
Family Vacation Critic
Family Vacation Critic taps dynamic search ads to surface relevant site content.
Google Display Network
Increase brand awareness
The purpose of a brand-engagement campaign is to build awareness of and positive associations with your company and its products and services. A customer can interact with your brand in a variety of ways.
Bid on viewable impressions using viewable CPM
If you'd like to pay only for ad impressions measured as viewable, you can with viewable cost-per-thousand impressions (viewable CPM).