Build brand awareness.
Build your brand by reaching the right people across millions of sites, millions of apps, and billions of minutes of watch-time on YouTube.
Reach a broad audience.
Find your ideal customers.
Move beyond demographics to connect with people based on their lifestyle and interests — like dog lovers or family vacationers.
Understand the impact for your brand.
Measure what matters most, including brand awareness and ad recall.
Colgate Optic White drives 1116% increase in brand interest by reinventing its video strategy.
FIAT's 500X crossover ad drives audience engagement on YouTube.
How Maybelline New York's eye-catching YouTube campaign dared consumers to 'Go Nude'.
Google Display Network
Increase brand awareness
The purpose of a brand-engagement campaign is to build awareness of and positive associations with your company and its products and services. A customer can interact with your brand in a variety of ways.
Bid on viewable impressions using viewable CPM
If you'd like to pay only for ad impressions measured as viewable, you can with viewable cost-per-thousand impressions (viewable CPM).