Basics and Overview

Advertise in Gmail

Think of how often you check your inbox. Now, imagine that as the number of opportunities you have for connecting with potential customers.

Read this guide to to see how, through a few simple steps in AdWords, you can show ads in Gmail to people who are interested in what you offer. Your text ad shows up at the top of their inbox tabs, and with a click, expands into email-size and can include images or even video. Optimized formats mean your ad will look great whether someone sees it on desktop or mobile. Users can also save your ad in their inbox if they’re interested and want to come back to it, or forward it as an email to someone who will be.

In this guide, you’ll learn:

  • How ads in Gmail work and their benefits
  • How to create ads for Gmail, including targeting options
  • How to measure the results of your Gmail ads

Call an expert:

1-855-808-2978*

*Free setup support from our AdWords team when you invest $10/day or more. Hours: Mon-Fri, 9am-9pm ET.

Get even more with Google AdWords

Grow your business with AdWords

  • Get your ad on Google. And beyond.
  • Stay local or go global.
  • Reach the right people at the right time.
  • see all benefits  

Did you enjoy reading this article?

Enter your email and company url to receive more suggested articles

Please enter a valid email address. This field is required. {[ formCtrl.serverErrors.email ]}

Google may send me recommendations for certain Google products and services and contact me with further help and tips related to recommendations.
By clicking submit, I accept the terms & conditions.

We couldn’t submit your form yet. Please fix the fields above.

Thanks for signing up.

We’ll be in touch.

  • And check out the articles below for more suggested reads.

*Recommendations will be made available on a unique, public facing URL that does not require log in or password. You will receive the URL in an email.


Suggested Reads